Product image requirements

Images are an important part of selling products on Hallibay. They make it easier for customers to evaluate and learn about your product.

We’ve created technical and content requirements for images to ensure that customers see accurate, helpful, and high-quality images. When you upload your image files, we check them to confirm that they meet the technical requirements. Files that don’t meet these requirements won’t be uploaded. When images are received from multiple selling partners, we will select the images that best align with the image requirements to provide the best customer experience.

If your images don’t meet the content requirements or they violate the Seller code of conduct, we may remove them. If any image does not meet the requirements, we may suppress the product listing from search until you provide compliant images. In some cases, we may also change the position of or modify the images to meet the requirements.

Technical requirements

Every product on Hallibay must have at least one image. We prioritize images larger than 1,000 pixels on the longest side to allow for zoom, which has been shown to enhance sales. We also prefer that images are provided in the JPEG file format. We recommend having at least six images and one video of the product.

All images must meet the following requirements:

• 500 to 10,000 pixels on their longest side
• Provided in JPEG (.jpg or .jpeg), TIFF (.tif), PNG (.png), or non-animated GIF (.gif) file formats
• Clear with no pixelation or jagged edges

Main product images

We call the first image on the detail page the “main image.” This image is also shown to customers in search results.

Your main product image must meet the following requirements:

• Accurately represent the product as a realistic, professional-quality image. The image should accurately represent the real scale, quantity, and color of the product.
• No placeholders: This includes a temporary placeholder, since the first image uploaded defines the product identity. Using a temporary placeholder can cause your intended image to be blocked from upload.
• Have a pure white background (RGB color values: 255, 255, 255) to create a consistent shopping experience for customers across search and product detail pages.
• Show the product as 85% of the image.
• No text, logos, borders, color blocks, watermarks, or other graphics covering the product or in the background. Products with multiple pieces must be relative in size, with no one piece enlarged.
• Show the entire product within the frame of the image, not cutting off any part
• Don’t show accessories or any props that aren’t included with purchase and might confuse the customer.
• Only show the product once in the image, for example, front only, and not both the front and the back in the same image.
• Show only one unit of the product and any accessories that are included in the purchase. 

All product images

All product images, main or otherwise, must meet the following requirements:

• Accurately represent the product you are selling.
• Match the product’s title.
• No nudity or sexually suggestive images. This includes both models and drawings.
• No images of customer reviews, five-star imagery, claims (for example, free shipping), or selling partner-specific information
• No text or pricing details (Swatch only)

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